J&B, short for Justerini & Brooks, is a blended Scotch whisky brand with roots stretching back more than 250 years. The brand is closely associated with the prestigious UK fine wine and spirits merchant Justerini & Brooks, and the J&B Rare expression as it is known today dates back to the 1930s. Today, J&B is owned and managed by Diageo, one of the world's leading drinks companies, sitting alongside iconic brands such as Johnnie Walker in its extensive portfolio. J&B Rare is the flagship expression of the brand and is renowned as a meticulous blend of 42 malt and grain whiskies sourced from across Scotland. At the heart of the blend lie Speyside malt whiskies, which lend J&B its characteristic light colour and fresh, fruity quality. The result is a fruity, spicy blended Scotch that has earned its place as a staple on back bars around the world. It is a brand created for those who enjoy mixing things up, making it a popular choice in cocktails and long drinks. Over the years, J&B Rare has sold millions of cases globally and cemented its status as one of the world's best-selling Scotch whisky blends. Its wide appeal and versatile flavour profile have made it a true icon of Scotch whisky culture.