Crown Royal is a Canadian whisky brand with a truly royal origin story. Created in 1939 by Herbert MacCarthy, a distiller for the Canadian whisky firm Seagram, the brand was specially crafted to commemorate the historic grand tour of Canada by King George VI and Queen Elizabeth of Great Britain. This royal commission set the standard for what would become one of the most recognizable Canadian whisky brands in the world. Today, Crown Royal is part of the Diageo portfolio and is enjoyed by millions of consumers globally. Crown Royal is renowned for its expertly blended, patiently aged whiskies that embody a smooth and elegant character. The brand's portfolio spans a wide range, from its classic blended Canadian whisky to an award-winning selection of flavored expressions and ultra-premium releases. A standout in the lineup is the Crown Royal Aged 30 Years, the brand's most aged and complex blend to date, available at a retail price of $499. Whether approachable or refined, every expression reflects the brand's commitment to quality and its deep Canadian heritage.